Celebrating 23 Years of Transforming Brands Through Strategic Design

Exhibit A: Design Group celebrates 23 years of building bold, timeless brands for local and national clients.

04.14.25

Exhibit A: Design Group marks a major milestone: 23 years of building bold, timeless brands through the power of research, strategy, and design.

Founded in 2002, Exhibit A has spent two decades helping organizations from legacy enterprises to ambitious startups build engaging brands in crowded marketplaces using purposeful storytelling, breakthrough brand strategy, and category-defining visual identity.

The full-service strategic brand-building studio is known for its commitment to uncovering human characteristics and translating them into design systems that not only look exceptional but perform strategically. Whether developing names, brand identities, packaging, environments, or digital experiences, Exhibit A’s signature approach blends in-depth research, human-centered strategy, and high-level aesthetics.


“Our most powerful work is born from the meeting point of research and creative intuition.” states Cory Ripley, Principal and Creative Director.

“For 23 years, we’ve partnered with clients who believe in the power of thoughtful design and we’ve grown alongside them by staying relentlessly curious, strategic, and creatively driven.”


At the heart of Exhibit A’s methodology is HUE™ (Human Experience), a proprietary platform that fuels brand discovery and development. Through HUE™, the studio crafts brand foundations rooted in clarity, authenticity, and emotional resonance, qualities that are required to promote today’s most successful and resilient brands.

With a small, focused team, Exhibit A remains intentionally boutique. This approach enables close client collaboration, agile thinking, and extraordinary creative execution. The studio proudly serves clients locally, nationally, and internationally across sectors ranging from corporate companies and retail to consumer products and nonprofits.


“We’ve never been about volume; we’re about vision,” adds Ripley.“That’s what’s allowed us to create meaningful, lasting work over two decades and why we’re energized to create every day.”


The studio remains committed to its founding values of research-driven thinking, emotionally intelligent strategy, and bold, timeless aesthetics  that defines and forms brands that build successful business and promote unique product positioning.

To learn more, visit www.exhibitadesigngroup.com

About Exhibit A: Design Group
Exhibit A: Design Group is a full-service strategic design studio founded in 2002. Specializing in naming, brand identity, packaging, environments, and digital experiences, the studio helps organizations across sectors turn insights into impactful, lasting brand value. Through its HUE™ platform (Human Experience), Exhibit A crafts brands that connect meaningfully with audiences in an ever-evolving, multi-channel world.
www.exhibitadesigngroup.com

Thankful for all the opportunities and the confidence that our clients have placed in us.

HUE™ (Human Experience), a proprietary platform that guides brand discovery and development.

Brand strategy and design are the foundational elements for any successful business.

Applied Arts Magazine:

“Exhibit A studio consistently meets challenges and exceeds expectations.”